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What I Learned after Losing a Big Client

Several years ago, I had a very solid, secure, and growing writing business that was just cruising right along making a pretty little penny.  I started to pick a few more clients, my name was getting out there some, and even landed a very large account.  This account started to pick up quite nicely and ended providing at the time seemed to be tons of work for me.

This was a great business relationship and it was working extremely well!

Though, the thing is this client quickly turned to be my largest client thus far in my writing business, and actually accounted for 40% of my total work load. And something changed, that something I will explain later in another post.  Believe or not, I ended that contract.  The client understood and we went our own ways.

I don’t know about you, but if you have ever lost 40% of your business it can be a business shattering experience.  And that’s exactly what I had starting to go through.

While this change truly affected my workload, my business, my family, and even others around me that I had actually be able to hire from time to time when I was getting to the point of to much for myself to handle.  All that went out the window real fast, and the game had changed for me.

Major Things that I learned through losing my biggest clients:

Learn to adapt to change

Stay on top of your game

Listen to your customers

It takes time to go through this whole process, but I know I am stronger because of it.  Also, I know that I can help others through this process.  I know that just by writing this it’s going to reach many and they will be able to learn from my past experiences and make them stronger and better.

If you are not taking these steps right than I highly suggest that you learn from someone that has been there and done that.

Asking the Right Questions

See when I went through this tough process I had to do a real gut check and start asking myself some of the tough questions such as:

Has my client’s world changed?

How will I gain 40% of my revenue back?

What do I need to change or modify to best serve my clients?

 Time for a gut Check

After really doing some deep gut checks and asking myself these questions.  That’s when the big turnaround came.  That’s when things were able to pick back up and I was able to change a few of my services, adapt to the ever changing search engines, and creative some new strategic business model.

While, might be facing this same exact situation right now, or others.  I would like to offer my service to consult with you.  If you have any questions or would even like to set up a phone conversation to more this experience or the one you’re going through right now.  Please contact me today to set up a scheduled time!

12 Responses to What I Learned after Losing a Big Client

  1. Ellie April 2, 2013 at 10:50 am #

    Thanks for sharing your story – we live and learn!
    Ellie recently posted…LED Jargon Buster – “LED”My Profile

  2. John April 2, 2013 at 12:57 pm #

    Thanks for the great sharing and info. ;p I will come again.

  3. nosadwe April 2, 2013 at 8:52 pm #

    nice article realy if i anyone ask me What I Learned after Losing a Big Client i learn
    Listen to my customers http://nosadw.blogspot.com
    nosadwe recently posted…list of top high pr dofollow-blogsMy Profile

  4. Pooja April 3, 2013 at 1:05 am #

    It’s a really nice article. Even I went through kind of same situation and lost major business because of not able to understand clients requirement fully. Hope, to gain that business and name again. Cheers….

  5. Azzi April 3, 2013 at 4:53 am #

    Even i has suffer more than 40% of lost in business, but I am came up with more the 60% this was my toughest time of my life.

    creative advertising agency

  6. jyoti anand April 3, 2013 at 7:41 am #

    Thanks for the great sharing and info. ;p I will come again.

  7. Smithie April 3, 2013 at 3:49 pm #

    If the client isn’t profitable or is affecting your other clients work, you definitely need to review whether the relationship is worth continuing. If you end it on good standing, you should be able to use networking and testimonials as fuel for finding a new client/s.
    Smithie recently posted…Hello world!My Profile

    • Eric April 3, 2013 at 10:28 pm #

      Smithie,

      You make some great additional points. Let me again share that this was not an ugly departing, it went very smoothly and it was just time to go different ways. That client even passed along my name to a few others, but I did not ask for a testimonial which I probably should have. Those are both great ways to continue to get out there and hustle. Word of mouth can really expand your network quickly.

      Everyone once in a while I will have a month where I ask some of my loyal clients for a discount if they will share my information with 2 others that would be interested in my services. I have seen success every time I do that. I always reward my loyal clients as well especially when I sign up one of their referrals.

      Thanks again and its comments like these that make me smile and say this growing community rocks!

      Eric

  8. Shan April 3, 2013 at 6:14 pm #

    Hi Eric

    Thanks for sharing that. I’m curious to know what changes you made to the way worked after parting company with that big client.

    Shan
    Shan recently posted…Promote YourselfMy Profile

    • Eric April 3, 2013 at 10:21 pm #

      Shan,

      That’s a great questions, and I work on creating a blog post about that. So please make sure you come back and check it out. But what I shared in the post, just learning to listen to my clients more has a huge factor. Really listen and ask the right questions to figure out exactly what is needed and being able to deliver that the first time.

      Thanks again,

      Eric

  9. Ashish Chandra April 4, 2013 at 11:43 pm #

    Your story is a good lesson for everyone out here. Thanks for sharing.
    Ashish Chandra recently posted…Samsung Display cuts pricing for 40-inch TV panels in ChinaMy Profile

  10. kiran rana January 7, 2014 at 5:22 am #

    Good Story, Story is really helpful for us. Thanks

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