If you have not figure out by now ALL search engines want quality fresh content. What they are wanting is new fresh content that delivers the information that readers want to tell others about.
Great content is a must
Search Engines are are not giving in to low quality, run of the mill information, or even these simple information that can be found just on every other site. What search engines are looking for is the quality and fresh content that keeps your readers on your site longer than a few seconds. You going to have start deliver this type of content and keeping your information fresh.
Do you want to test this?
Okay. I challenge you to go to any search engine and type in any keyword. And tell me if you see any post that is older than 2010. If you I would like to see. Because when I test and many others 80% of the time the information was all FRESH and relevant information.
This is way you need to keep testing, improving, and keeping your content fresh.
Keeping content relevant
The one thing I have learned that is constant in the world of the internet is change. No matter what the internet is every changing, and it’s probably a good thing. Though with that shared. The same information, ideas, and even strategies that were relevant and worked 2 years ago don’t work today. This is one of 3 reasons why I don’t take old seo advice.
Offering relevant information is going to increase your effectiveness to communicate to your audience in a real ways. Staying up to date with the news trends, technology, and tactics are a MUST!
Test before changing
Though fresh content is very important, it’s not completely necessary to go change or update all your old content. Don’t over analyze but do test and see where your ranking with different articles with your blog. The biggest no no is go creating fresh content just for the sake of it. Make sure you have a true content marketing strategy in place before creating new fresh content.
The bottom line
Keeping your content fresh and providing quality information to your audience is becoming the most important factor in ranking your site higher and higher. The sooner your able to grasp onto this idea the better off you and your site will be. And the higher you will start ranking.
Now over to you. Do you have need for fresh content? If so, contact me today for a solution that will soar your rankings starting today!