In a recent article, the Daily Post offered some advice to businesses’ with tight marketing budgets and especially when it comes to start up companies. The best way to build a platform to share about the business and promoting it is by creating a blog. Why? The answer is that blogs connect with customers.
Some highlights shared in this article:
Many businesses start a blog with every intention of making it a success, yet fall shy of this by either neglecting to blog often, or making the topics dull and the writing uninteresting. The best blogs have a real human connection. This is vital to engage with the reader and – importantly – keep them coming back to read your new posts. Talking in first person and making reference to anecdotes and personal opinions helps readers to get to know the blogger.
So, what is the difference between dull and uninterested and real human connection blogging? The major difference is what many are calling engaging content. Knowing the different and how to created informational, entertaining, and engaging blog that is updated regularly. With an effective blogging platform, any business can fully establish a solid network, build trust, and start generating more leads for potential customers.
Many small business owners just don’t have the time or know where to start with blogging. Though a well rounded content marketing strategy is a MUST! So let me help you get started with offering my small business blogging service and contact me today for our best price today!