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Making the Most Out of a Blog Writing Service

For businesses who which to maintain a blog but don’t have the time to create posts themselves, a blog writing service is indispensable. However, not choosing the right service can ruin a blog instead of making it more useful. So, here are some useful reminders when hiring your writers.

What type of writers to get?

David Risley points out here that the best writers to get for your blog are those coming from within your business’ particular niche. For one, they have intimate knowledge of the field and can provide the right information. And since they come from the same group as your target audience, niche writers can converse much better with the audience.

However, specific niche writers are often hard to come by. As many content providers often hire and deploy writers from a wide variety of backgrounds, they might not be able to provide you with one specifically suited for your needs. On the other hand, getting independent writers is going to be a lot harder, as they often have their own blogs and would not want to write for potential competitors.

Getting general writers, however, is not a bad thing. General writers offer a lot more flexibility when it comes to content, which can greatly increase the readership of your blog. Many general writers are also willing to be trained to fit your blog’s particular writing style.

Negotiating the contract

With most blog writing service providers, a detailed service package is already prepared for clients who sign up to them. However, there are still a few points that you can discuss. One particular point is delivery schedule. While blog writing providers often have definite delivery times for their writers, you can still ask for a different schedule to meet your needs.

Negotiating with independent writers will be a bit more complicated. For one, pricing will often take a large chunk of the talks. Note that many freelance writers often have definite rates, but are also willing to negotiate with clients. One great way to get a reasonable deal is to go on a per piece basis. This way, you only get the amount of posts you need for a particular schedule. Note, however, that a per-piece set up will cost slightly higher than bulk orders.

Working with your writer

As this Digital Sherpa article points out, it is best for you to build a long term relationship with writers you hire. Guide them on the ins and outs of your particular niche and writing style. Also, closely discuss with them the kind of content that is best suited for your blog.

Lastly, don’t leave everything to your writer. Chris Barber offers this little tip when participating in your own blog’s writing process:

“In fact, many people find that they can treat the posts they receive from a service is a draft, adding their own personality and fixing things they don’t like before posting.”

By doing it this way, you can make the most out of the blog writing service you hire. If your interested contact me today.

10 Responses to Making the Most Out of a Blog Writing Service

  1. Agriya December 12, 2013 at 12:39 am #

    I agree with David Risley points the writer should know the basic knowledge about the particular niche which is relevant to your business, that is very important then only you can optimize the content and do more. Thanks for sharing this :) this will use for many new business entrepreneurs

  2. Computers Galaxy December 16, 2013 at 7:42 am #

    yes you are right. i am agree with you eric :)

  3. Juan Carlos December 21, 2013 at 8:31 am #

    I have been trying to hire writers for my blog, but its is always a very difficult task.

    On one hand, my niche is very specific. On the other, getting good post in “law related” subjects is very expensive. I need to demonstrate my expertise with my blog so it is very difficult to hire somebody who can write with the quality required.

    Juan Carlos recently posted…Las Cláusulas Antidilución en pactos de socios con Venture CapitalMy Profile

  4. peptidesciences December 23, 2013 at 7:41 pm #

    I agree 100%. I also like to add my own twist to an article ghoswritten by a freelancer. I’ve had bad experience with writers at first till I managed to learn how to pick them out of the bunch

  5. Justin December 27, 2013 at 2:26 pm #

    “Working with your writer
    As this Digital Sherpa article points out, it is best for you to build a long term relationship with writers you hire. Guide them on the ins and outs of your particular niche and writing style.”

    I have found this to be so important as to be essentially critical. I found this out the hard way by simply hiring help and moving on to the next task at hand, leaving them without any real idea of what it is we required. The result? Writing that – even when high-quality – simply did not meet up with our company objectives and standards. Don’t make the same mistake I did. Talk to your author hires! Then talk to them some more!

  6. Farhan December 28, 2013 at 12:22 am #

    Thanks for sharing this information! :)
    Farhan recently posted…How To Increase Your Social Media Followers And Likes Easily?My Profile

  7. Muhammad Irfan December 29, 2013 at 2:27 pm #

    I agree with you. choose those people who know every thing about your Niche.
    It’s common thing. I get very interesting information through this article.
    Thanks for sharing this nice article.
    Muhammad Irfan recently posted…Top New year wishes messagesMy Profile

  8. Nuno January 11, 2014 at 6:05 am #

    I’ve used couple content writers for my blog in the past. But I wasn’t really happy with the outcome since they really didn’t know much about my niche. You have pointed some great information here. Thank you for sharing this article.

  9. Theo Brown January 11, 2014 at 11:19 pm #

    The best writers are from within your niche of course. But sometimes its a struggle to find a price that is affordable. Great post btw.
    Theo Brown recently posted…What the Quanta Opportunity could mean for youMy Profile

  10. Chris January 18, 2014 at 9:47 pm #

    Thanks for the shout out Eric!
    Chris recently posted…5 Small Business Blog Writing TipsMy Profile

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