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The Featured Start Up – Write Fight Road Trip

The Featured Start Up – Write Fight Road Trip This is the creation of Christian Fletcher, writer and rebel.  He is a champion writer. And he’ll fight you to prove it. Fletch told me: “Write Fight is a game I play in the town where I live now (Champaign, IL). I pick ‘write fights’ with people [...]

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David Ogilvy

David Mackenzie Ogilvy - Copywriter Expert David Ogilvy was known as the “Father of Advertising”.  In 2004, Adweek magazine took a survey amongst successful copywriters, the question was “Anyone alive or dead that inspired you toward a career in advertising? Ogilvy topped the list.  David Ogilvy was a England lad that actually started off selling door [...]

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What is Copywriting?

What is Copywriting? What is copywriting? Probably the single most egregious mistake made about what a copywriter is, or does, comes from those who mistakingly believe the term has something to do with protecting inventors against idea theft or writers against intellectual property theft.  That is actually a patent or copyright. Another frequent mistake regarding [...]

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Writers Success, Freelancing, and Blog Promotion

Today we have an exclusive interview with the Jane Sheeba owner of probloggingsuccess.com.  Here story of blogging is very interested where it started back in a lonely time in her life away from friend and family.  She was able to use blogging/writing as a way to escape. She is always  great teacher in sharing great [...]

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Copywriting is Everywhere You Look – Even On Mother’s Day

I would first like to say Happy Mother’s Day to all the mothers!   With it being mother’s day, it got me thinking about this holiday and how much of a business this day really is.  It also got me thinking about how much copywriting, words, and freelance writers that it takes to have Mother’s [...]

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The Most Effective Urgency Wording

What words create a sense of urgency With every good sales copy or message comes a good sense of urgency.  Seriously.  Look around and you will see the signs, the advertisement, the brochure, or even the email offering the sense of urgency. I want to break sense of urgency within writing down to some of [...]

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Who Should You Fire?

Do you think content is overrated?  Do you think that SEO is overrated?  Do you think that Social Media is overrated? Do you think that business consulting is overrated?  Whatever else you’re spending your time, effort, and money on is it overrated? I have done my fair share business consulting, web analyzing, and content creating.  While, I am doing [...]

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What Is Your Dream?

What Is Your Dream? I really enjoyed this quote:

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Does Your Content Move Customers to Act

Why waste your content marketing if you are not creating real sense of urgency? I am going to cut straight to it, and not beat around the bush on this one.  Content Marketing must have a sense of urgency.  Assuming that your customer is going to get the hint, or will come around sooner or [...]

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The Art of Connecting With Your Targeted Audience

These days I am seeing so many bloggers really miss it. It seems as a lot of bloggers don’t have a clue of what it really means to connect with their readers. Yea, I might see them respond to blog comments, a few emails here or there, and maybe even do a shout out via [...]

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