Blog Commenting – Case Study
I have been blogging for over 10 years now and within that time I have continued to use blog commenting for several different ways. I will admit that a lot of my blog commenting was for backlinks, traffic, and to expand my network. I have recently for Snitch IM blog did a little blogging experiment and learned a few new things as blog commenting goes.
To say I know everything there is about blog commenting would be a lie. To say I can’t teach or help others on how they can benefit from blog commenting would be an even bigger lie. I have decided to write a case study and survival guide of blog commenting, offering the lucrative and most practical information I can over in this blog post. With time, I hope this guide will become the only ultimate survival guide to blog commenting.
What is Blog Commenting?
I don’t want to talk to much time sharing what is blog commenting. For one, I have an excellent what is blog commenting blog post already. Second, I have so much more information that I am just dying to share with you I want to dive right in.
In a nutshell blog commenting is the act of leaving a commenting on a blog.
Who Can Benefit from Blog Commenting?
Blog commenting definitely has a ton of benefits, and I have been using blog commenting for well over 10 years across the board with several different niches. I am here to tell you that any niche can benefit from blog commenting.
Also, I have had several others share with me why does it matter to have blog comments on my blog. While it’s actually just a more of a preference, but I like to ask this question back. Show me which top blogger that does not have blog comments? I view it was another great way to build community, connect with others, and extend the conversation to more personal level than just sharing a blog post. Personally, I believe it’s no brainer to want to offer and receive blog comments.
Anybody can offer and post blog comments, in any niche as long as you can find relevant blogs within that niche.
Benefits of Blog Commenting
I have experience firsthand the benefit of blog commenting, and firm believer that you should start blog commenting more so you will see the benefits too. I want to share some of the major benefits that I have came across while leaving a quality comment on a blog.
- Build Backlinks
I recently started this blog commenting experiment to see what kind of traffic I could bring in from just blog commenting. I was very surprised and will show some stats later on this. I was able to create some very valuable backlinks by just leaving a simple blog comment. I also believe that is one quick and easy way to build up some backlinks to your blog.
- Connect with Bloggers
Though blog commenting I had been able to bridge gaps, connect with others, and even be able close deals all because of leaving a simple blog comment. This is just one way that I like to introduce myself to other bloggers. Think about for a moment. Which is a better way to get a foot in the door, by sending a blind out of the blue email or but adding giving the blog something first by offering your thoughts about a blog post. Personally, I have seen the benefits of leaving comments before doing any kind of contacting goes so much further than a blind email.
- Grow In Popularity
Do you know how popular the big name bloggers such as Shoemoney and John Chow really are? Do you know how many comments on average they receive per blog post? Do you start to see the picture? That’s right with so much traffic coming in, and when you leave a added value and insight to an already great blog post. It intrigues people and they want to know more. They do so by clicking on your link that is so easily there when you leave a blog comment. Sooner or later you actually see those that are leaving a comment on those popular blogs, and they start leaving comments on your blog. This is how I have grown in popularity.
- Build Targeted Traffic
To be completely honest this is why I started to leave blog comments in the first place. I have seen the benefit from leaving a comment in several of projects that I have done before. Though, I still wanted to test it out and see if I could build on my already growing traffic. Another excellent benefit is that this traffic is target, because they are already interested in the niche that I am sharing coming from other blogs that are similar. This type of traffic is more likely to stick around and click on a few blog posts, and I continue to see more and more leaving a comment on my blog. I will admit that my numbers of traffic is not jaw dropping, but I still believe in the long run it will have a huge benefit. I know sometimes I get so caught up on wanting more and more traffic and not waiting enough to be patience to know that over time it will continue to build. Trust me and stay tune.
- Blogger Branding
Adding valuable content through blog comments helps draw attention, attracts others, and builds up my brand. That’s right, everyone is talking about branding these days, and by leaving comments on other blogs only adds and builds up the brand that is be portrayed. These is just an added benefit when it comes down do adding blog comments.
I hope now that you can see and appreciate the benefits of blog commenting. While I did want to share the benefits that was not the main objective that I was planning on so let’s move on shall we.
Proof that Blog Commenting Works
Just so you know I’m serious when I talk about this blog commenting case study. I’ll show you some screenshots from some of my successful blog commenting.
Why these are not by any means earth shattering stats or numbers. I have in the past gotten other sites to have more or less than these results that I am shown above.
Over 300 Visitors from Blog Comments for the month of January
4 Blog Comments Resulting in 26 Unique Visitors
I was also able to double the amount of sites linking back to Snitch IM Blog. This is something that I have tracked using Alexa.com and can you see from the screen shot below right now I have 28 sites currently. I know that at least 15 if not more of those sites now linking to mine are a direct result of me leaving a blog comment.
How to Get Started Blogging Commenting
When I first tried blogging commenting I will admit that I had make many mistakes. That mistake was not fully reading the complete blog post, and making a comment that added value, added to the conversation, or shared your opinion rather it’s for or against the blog post.
When you get started off blog commenting you need to have a focused intend of why are you leaving comments?
Though I have listed several benefits for blog commenting shared above backlinks, interactive, popularity, traffic, and branding. Using this list of benefits you can really narrow down the focus of what your wanting to accomplish with your blog commenting.
What Was My Blog Commenting Approach
My approach started off by looking for dofollow blogs to comment on looking for backlinks. This is the problem that I ran into thought when it came to dofollow blogs. A lot of the dofollow blogs that I came across were small, out dated, and had tons of spam comments.
Once I went through several lists, researching, and finding dofollow blogs. This is frustrating to see blogs that had not been posted on since last year or even later. I felt that even though it would be a backlink that it would not be real beneficial for me to actually leave a blog comment on a site like this.
In the middle of this case study I will admit I changed my approach some due to what I just shared. So I stopped focusing so much on the dofollow aspect of the blog. I personally felt that dofollow blogs were smaller, a lot less traffic, no active commenting, and usually not updated.
With this I decided to switch my focus on the more popular, active, and updated blogs. The interesting factor was though I changed my strategy I don’t think there really is a bad approach as long as your proactive, contribute, and continue to try build up your blog and others through blog commenting.
Lastly, though my approach and focus was one aspect. I found that naturally other things came such as interactions, others coming to my blog to commenting, and even being able to connect with numerous other bloggers of just getting out in different communities all by blog commenting.
Rules to Blog Commenting
I have learned several rules that I have came up when it come to blog commenting. These rules have helped me to get blog comments to be accepted and have given me some great results to achieve some positive results has I have shared.
My blog comment rules are Subscribe, Read, Writing, and Proofreading and I’ll be explaining them below.
- Subscribe: Subscribe to there RSS feed and know when the blog posts a fresh article. This can help get your blog comment higher up the list and/or even possibly the first person to leave a comment. Also through this feed you can even read part of if not the whole blog post right there on your email to save some time.
- Read: When getting ready to blog comment first you must read through the whole post completely. And when I say read the actual blog post that your about to comment on, and I would even suggest to read all the comments that have been posted previously. I can remember when I first started to try to blog comment I would just try to ether skim the post or even just read other blog comments, and than try to leave a comment. Those type of comments will not work, will not get accepted, and will not add to the conversation like a blog comment should.
- Writing: I had to continue to remind myself that blog commenting is still an extension to the blog post. So I wanted to make sure that I was writing valuable information that contributed to the overall blog post. I will admit there were a few times where I tried to be too cute or funny and the results were not good. I can remember one time on John Chow’s blog he had an video of him at the Affiliate Summit and he was going around and at the end of the video he slipped a beer. So I left a blog commenting saying something like come on John how can you spill a beer like that. Yea, that comment never got accepted.
- Proofreading: I always have to proofread even with your blog comments. Sometimes these blog comments are your first impression for other readers to see your writing. Proofreading your blog comment makes them as clean, clear and as concise as possible. Just because it’s a blog comment does not mean you should just skip out on proofreading. I can not stress enough how important is it to proofread before hitting submit for any blog comment.
Blog commenting can be that simple, and above are my rules for successful blog commenting and I know that these rule will make you a successful as well.
Even though I have a lot of experience with blog commenting, I can only encourage and suggest that you give blog commenting a try now. Take action, start building a community, and start sharing your blog comments.
Let Me Help You Get Started
If you’re a small business, individual, or SEO agency that needs help with blog commenting, content, and blogging I would enjoy talking with you more about how I could help you today!
Tell me if these type of case studies are helpful and would you like to see more? If so, please share your comments below to discuss.